How I Made $2,112.18 Blogging in October 2017: Income and Traffic Report


October 2017 will forever be the month of the sponsored blog post for me. I maaaaay have overbooked myself a bit. While the campaigns were fun, the brands were fabulous, and the money is oh-so-lovely ;), I didn’t have as much time to engage with my audience as I have in previous months.

I’m also sitting here feeling kind of burned out as we move into November. Thankfully, one of the biggest perks of starting my own blog and working from home is that I can take a few days off to relax, watch the rest of Stranger Things Season 2, steal more of my kids’ Halloween candy, and regroup for the rest of the month.

 

What Was Going on Before This Month?

You can read all about it in my previous income reports!

How I Made $1,758.20 in September 2017 (3rd Income Report)

How I Made $386.22 in August 2017 (2nd Income Report)

How I Made $205.75 in July 2017 (1st Income Report)

 

October 2017: My 4th Traffic and Income Report

This post contains affiliate links. Please read our full disclosure for details.

 

Web Traffic

First blog income report

October 2017 Total Pageviews: 32,690 (- vs. 73,362 in September 2017)

October 2017 Total Users: 24,037 (- vs. 58,262 in September 2017)

Pageviews took a bit of a hit this month. The viral post that I had spike my traffic last month evened out a bit, and I spend more time writing sponsored content than promoting existing content. However, this month is proof that more page views do not automatically translate to more money. While my page views were lower than last month, my income is higher.

Here’s what my monthly pageviews have been since my first full month of blogging back in April 2017:

April 2017 Total Pageviews: 472

May 2017 Total Pageviews: 1,144

June 2017 Total Pageviews: 7,484

July 2017 Total Pageviews: 15,755

August 2017 Total Pageviews: 27,569

September 2017 Total Pageviews: 73,362

October 2017 Total Pageviews: 32,690

 

Top 5 Posts of October 2017:

Best Pregnancy Movies to Watch When You’re Pregnant (5,612 pageviews)

How to Build a Diaper Stash Before Baby (3,884 pageviews)

How to Make Money While Breastfeeding (2,779 pageviews)

Quick Hocus Pocus Filming Locations to Visit in Salem, Massachusetts (2,577 pageviews)

5 Breastmilk Boosting Tips for Moms With a Naturally Low Supply (2,453 pageviews)

 

Social Media

1. Pinterest

Pinterest is still my #1 source of web traffic across the board. My ultra-effective Pinterest strategy, which centers around using Tailwind and Board Booster was a lifesaver this month while I was buried under piles of sponsored content writing.

You can sign up for a free trial with Tailwind here and a free trial with Board Booster here.

October 2017 End of Month Followers: 8,705 (+ vs. 8,286 in September 2017)

 

2. Instagram

I’ll be honest—I started missing my Insta-family this month. With my energy focused on my blog, I had less time to engage with my tribe. While I gained quite a few followers, next month Im going to try to re-engage.

October 2017 End of Month Followers:  12,035 (+ vs. 11,486 in September 2017)

 

3. Facebook

Blogging Facebook groups are still my favorite use for Facebook as a relatively new blogger. Having that support system in place from wonderful groups, especially the private Facebook group just for bloggers who are taking the course Making Sense of Affiliate Marketing, saves me a lot of time and stress when I have questions arise.

October 2017 End of Month Followers: 552 (+ vs. 486 in September 2017)

 

4. Twitter

I’ve really come to love Twitter for promoting sponsored blog posts, like the ones that I booked through Linqia. This month I made more of an effort to be engaging with fellow bloggers on Twitter (reposting their blog posts, etc.) and in return saw my traffic from Twitter increase.

October 2017 End of Month Followers:  1,495 (+ vs. 1,399 in September 2017)

5. Google+

Google+ is growing, and I have yet to put forth any strategy for it whatsoever. I’m glad for the growth, but, like last month, this is really a low priority for me right now, and probably will continue to be for a few more months at least.

October 2017 End of Month Followers: 101 (+ vs. 66 in September 2017)

 

Income and Expenses

Okay, y’all. Money money moooney. MON-AY 🙂

There are two ways that most bloggers report income: when the actual money reaches their bank accounts, or when the money is earned through a particular program.

Because I’m interested in seeing how I do on a monthly basis, I choose to report my income based on when it’s earned so that it directly correlates to my monthly strategies and web traffic. This helps give me a clear picture of what’s working and what’s generating real results.

October 2017 Income

My October 2017 income came from 3 sources:

1. Affiliates: $317.18 (- vs. $411.86 in September 2017)

2. Sponsored Content: $1,756.60 (+ vs $1,267.37 in September 2017)

3. Advertising: $38.40 (- vs. $78.97 in September 2017)

October 2017 Monthly Total: $2,112.18 (+ vs. $1,758.20 in September 2017)

 

Affiliate Income

1. Bluehost: $225

Staring a self-hosted blog with Bluehost is one of the best decisions I’ve ever made. It was nerve-wracking in those first few months when I was trying to learn how to operate my own blog, but Bluehost has made it super easy for me with their 24/7 customer support—which I’ve used about 100 times in the past few months for all of my annoying little newbie blogger questions ;).

If you’re interested in starting your own self-hosted blog for under $4/month with Bluehost, you can sign up here with my special discount link.

If you’re feeling completely lost when it comes to starting your own blog, follow my detailed step-by-step instructions here

2. Amazon: $22.35

Amazon Affiliates is fantastic for brand new bloggers. The application/approval process is quick and easy, and once you’re in you can start recommending products that you already use and love, and making a small commission from qualified sales. Signing up for Amazon Affiliates is free and can be done here.

3. Maven: $36

If you haven’t heard of Maven before, it’s basically a Pinterest-esq platform that allows you to recommend your favorite products from lots of different brands, and make a commission off each sale! Sign up for your free Maven account here. 

4. Etsy: $9.63

I have all of the heart eyes for Etsy and the small businesses that it supports. Being able to recommend them to my audience as an Etsy affiliate is a dream. You can apply to become an Etsy affiliate through Awin. You’ll be required to pay $5 when you sign up, but you get that $5 back in its entirety when you make your first affiliate sale (which is pretty easy when you get to recommend great products from Etsy). Sign up for Awin here. 

5. Swagbucks: $13.20

I took surveys on Swagbucks on my iPhone to earn Target gift cards while I was pregnant and breastfeeding my daughter. I usually earned about $5-$10 in gift cards each month with passive survey taking—which definitely was not nothing! You can join Swagbucks for free and start taking surveys in your spare time here. 

6. ShareaSale: $7

My first month making some income from ShareaSale! I realized that I had like maybe two affiliate links through ShareaSale on my blog, so in October I changed that. There are so many wonderful brands that I genuinely love—Ergo Baby and Earth Mama Organics, to name a few—that working the links in fits naturally with my content. You can apply to join ShareaSale for free here.

7.  Max Bounty: $4

Max Bounty is an affiliate network that connects you to lots of different companies. If you’re a blogger, you can apply to join Max Bounty for free here.

Sponsored Content

1. Linqia: $101.60

Linqia is an influencer network that connects online influencers (such as bloggers) with amazing brands to work on sponsored posts and social media campaigns.

There are a few minimum requirements that your blog will need to meet before you’re approved (e.g. you have to have either 2500 social media followers or unique monthly visitors to your blog), but once you’re in you can start working on campaigns.

I usually book 1-2 campaigns with Linqia each month, and the income has really started to add up! The Linqia team is great to work with, the campaigns are fun, and payments are processed quickly (within 10 business days of program completion).

Linqia is completely free to join, and you can apply here.

2. Social Fabric: $855

I love working on sponsored campaigns with Social Fabric. They have a truly great team and lots of fantastic brands to work with (Kellogg’s and Campbell’s Soup, to name a few from this month).

Social Fabric is completely free to join, and you can apply here. 

 

 

3. Massive Sway: $650

Another great sponsorship network that I was lucky to work with this month! The Massive Sway team is always on top of their stuff, and the campaigns connect you to great brands like Stonyfield Organic Yogurt.

Massive Sway is completely free to join, and you can apply here.

 

4. Direct Contact: $150

Sometimes brands reach out to me directly with sponsored post opportunities. Almost all of them find me through my Instagram account, which is one reason I make sure to stay at least somewhat active on there.

Having a Contact Me page on my blog is also essential so…you know…brands can contact me. 😉

 

Advertising

Google AdSense: $38.40

Every month I tell myself that I’m going to devote time to straightening out the advertising on my blog, and every month I don’t. Hahaha.

Who wants to do something like advertising when you could be writing something helpful instead?! Not me. 😉

Maybe this month will be the month…but I doubt it. Until then—passive income!

 

October 2017 Blogging Expenses

After investing a whole bunch of money back into my business last month on things like

Web Hosting: $0 (Prepaid for the year through Bluehost)

Board Booster: $5

Tailwind: $15

Canva for Work: $0 (Prepaid through the year)

Digital Product Delivery (DPD): $10 (I used DPD to create and sell my Mama Blog Audit. It’s super easy to use, and you can try it out with a 30 day free trial here if you’re thinking about creating your first produce or service.)

Genius Bloggers Toolkit: $97 (A whole bunch of blogging courses and eBooks that is available once a year through Ultimate Bundles. Worth every freakin’ penny. While this particular bundle is no longer available for purchase, they have some amazing bundles like Work at Home Super Bundle 2017—another GREAT bundle for blogging/work at home mamas!!—and the Parenting Super Bundle 2017.)

October 2017 Total Expenses: $127

 

 

Total Monthly Income: $2,112.18

Total Monthly Expenses: $127

Total Monthly Income After Expenses: $1,985.18

 

 

Goals for November 2017

1. Audit and Edit Existing Blog Content

Big shock! This goal is still the same. 🙂

I did some editing of a few posts this month, but still work to do.

 

Final Thoughts on October 2017

While I love writing sponsored posts, I may have overbooked myself a little bit in October. Going forward I’m going to try to find a nice balance between sponsored posts and focusing on content, affiliate sales, and engaging with my audience.

 

 


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November 2, 2017
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17 Comments

  • Reply Gemma | Seasidesundays

    I loved reading this! I started blogging at basically the same time as you so it’s fun to see how we have both grown. I have only done one sponsored post so far but hope to grow my sm followers and do some soon!

    November 8, 2017 at 8:22 pm
  • Reply reesa

    thank you for sharing and being so transparent. This is a great resource for bloggers new to making income!

    November 9, 2017 at 2:01 am
  • Reply Terri Steffes

    Thanks for sharing this. I have bookmarked it to read more carefully when I have the time. I love that you do this and it shows how data can really help decision making.

    November 9, 2017 at 2:41 am
  • Reply Krystal Butherus

    That’s a great monthly income, just from blogging! Great job, and thanks for sharing your secret!

    November 9, 2017 at 2:56 am
  • Reply Rachel

    I love reading your reports and the honesty about where your money comes from and the work that goes into earning. Great job!

    November 9, 2017 at 3:42 am
  • Reply Cindy Ingalls

    I enjoy when bloggers share their monthly reports. It’s interesting to see which networks they are working with and how they are meeting their goals or making their income.

    November 9, 2017 at 10:49 pm
  • Reply Angela Cardamone @marathonsandmotivation.com

    I really enjoyed reading this! That’s amazing how fast your blog has grown and I love how you are sharing your success so openly!!

    November 10, 2017 at 12:16 am
  • Reply Jessica Joachim

    It sounds like you had an awesome month! I have been on the fence about doing income reports myself, but I may have to start them. I really enjoy reading others and find them helpful

    November 10, 2017 at 12:27 am
  • Reply Roxanne

    That’s a great break down to see all the different sources of income. That’s a great income for one month!

    November 10, 2017 at 1:30 pm
  • Reply Brittany

    Congratulations! You are doing a fantastic job! It is so helpful as a fellow blogger to see your breakdown and what is working and not working for you! Thank you for being willing to share!

    November 10, 2017 at 8:38 pm
  • Reply Anne Murphy

    Ah – balance… LOL… It can be hard to turn down paid gigs, right? But sponsored posts feel so… certain!

    Going well, though.

    November 10, 2017 at 9:57 pm
  • Reply Heather

    I love that you share this information. So many friends always ask how I make money blogging and it’s definitely not a quick answer. Congrats on continuing to grow!

    November 11, 2017 at 12:59 am
  • Reply Melissa

    Wow congrats! This is so great that you are doing this. Thanks for letting us know the details.

    November 11, 2017 at 1:00 am
  • Reply Yasmin Ali

    Look at you!! I need to up my game and get on it with my incomes, it’s been like 5 months already!

    November 11, 2017 at 3:01 am
  • Reply Nayantara Hegde

    This is just so inspiring. I have been blogging for close to 2 years now but making zilch probably. of course I live in a different country and blogging is still nascent here, especially mom blogging. But your post has inspired me to at least try.

    November 11, 2017 at 7:27 am
  • Reply Hannah Rooks

    I love seeing income reports. They help me so much with my own blog. This is awesome! You’ve done so much in a couple months. I really need to get better with Pinterest – I keep hearing how amazing of a tool it is!

    Hannah Rooks
    http://www.therookiewife.com

    November 11, 2017 at 4:03 pm
  • Reply Tara Holland

    Thank you for your total transparency! I would love to make money blogging like this.

    November 12, 2017 at 3:29 am
  • Leave a Reply

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